8:15AM–9:00AM    
Registration, Coffee & Networking

9:00AM–9:15AM
Welcome to the Conference
Ned Sherman, CEO & Publisher, Digital Media Wire
Jay Baage, Event Director, LA Games Conference

9:15AM–10:00AM
2011 Gaming Trends - Analyst Presentations
Leading analysts and industry experts kick-off the day's discussions with an overview of the latest research that reflects and illustrates the current state of gaming and the directions in which the industry is heading, including: consumer behavior & attitudes; adoption & penetration rates of key technology channels & platforms; and business & economic performance numbers.

Panelists
Michael Cai, Vice President of Video Games, Interpret
Michael Klotz, Director of Digital Games, The NPD Group, Inc.
Greg Short, President & CEO, EEDAR

10:00AM–10:30AM
KEYNOTE: Social Games is Still About Games
For many, the term “social games” conjures up images that are limited to hours spent on a social network, trading or purchasing goods, completing missions, or arranging words. But what if we broke through these notions that social games need to be limited by the platforms that they appear on? What if we could shift focus from ease and accessibility, and start putting more focus on the importance of developing quality social games with more in-depth gameplay? As more consumers gain access to the social game scene, developers have an opportunity to create games that help consumers take a deeper dive into the video game industry. Social games in its current state is just the beginning. Developers continue to expand their reach of social games to new platforms, while creating new experiences for established platforms that continue to rise. As the social games space continues to evolve, more games will begin to offer more robust gameplay. Come learn about the changing landscape of social games from Jack Buser, Director of PlayStation Home.

Keynote Speaker
Jack Buser, Director of PlayStation®Home, Sony Computer Entertainment America (SCEA)

10:30AM–10:50AM
NETWORKING BREAK

10:50AM–11:40AM PANEL 1
The State of the Games Industry - View From The Top
Industry leaders discuss the current state of the games industry as the business continues its transition towards a digital future. What does it take to make a blockbuster game these days? What trends and developments are leading the industry? Does the industry need to take more creative risks in breaking new styles of play? What players in the games space will push the creativity? How do you make money in this more and more complicated gaming universe with new digital platforms now competing with the time and pocketbooks of consumers? Who will be the winners and losers in the years to come?

Panelists
Michael Pachter, Managing Director, Equity Research, Wedbush Securities
Michael Marchetti, SVP & COO of EA Interactive, Electronic Arts
Nanea Reeves, Chief Strategy Officer, Gaikai
John Welch, VP, Publishing & GM, Making Fun, a News Corp. division
Moderator: Eric Goldberg, Managing Director, Crossover Technologies

TRACK A
DIGITAL DISTRIBUTION

3:30PM-4:15PM PANEL 4
The Smartphone and Tablet Revolution - What are the Latest Trends in Games and Social Networking for Portable Devices?
Mobile games is already a multi-billion dollar industry, yet there are challenges that need to be collectively overcome for the industry to progress to a true mass market phenomenon. This panel of decision-makers in the mobile games value chain will discuss the state of the industry with a focus on innovation, pricing, new devices, marketing and distribution models for mobile games. Is the iPhone model the way of the future for the rest of the business? What, if anything, will change with the introduction of the iPad? How are the operators working with publishers to allow mobile games to really take off? What factors are driving and hindering the industry? How is the mobile industry working with successful online games and brands to grow the market? Is a licensed game or branded title needed to succeed in the current mobile games market? What other platforms are the most exciting; Ovi, Android, BlackBerry, etc.? What role will the operators play in the future of mobile games?

Panelists
Kurt Davis, VP of Business Development, Boku
Clive Downie, VP, Marketing, ngmoco:)
Joe Wallin, Partner, Davis Wright Tremaine LLP
Peter Nielsen, Media & Games Product Manager, Nokia
Keith Katz, VP of Monetization, OpenFeint
Moderator: John Fletcher, Analyst, SNL Kagan

TRACK A
SOCIAL AND CONNECTED GAMING

4:20PM-5:00PM PANEL 6
Viral Gaming – Latest Trends in Marketing and Promoting Games Online
Flash and browser-based games that work both stand-alone and as application widgets on social networking websites such as Facebook have been a growing segment of the gaming industry lately, underscored by Russia's Digital Sky Technologies $180 million investment in Zynga last year. How important is the social factor in gaming? Will we see casual massively multiplayer games anytime soon? How can games and interactive entertainment incorporate features such as user-generated content, sharing, rewards and referral programs? How do you monetize these new social gaming environments? This panel of executives from social networks, technology and games companies will tackle these questions and more.

Panelists
Ranah Edelin, COO, Raptr
Mike Crouch, Director of Public Relations, Nexon America
Mike Goslin, VP, Product Development, Hangout Industries
Hussein Fazal, CEO, AdParlor
George Ruiz, SVP and Head of New Media, International Creative Management
Moderator: Esther Lim, Digital Strategist, The Estuary, LLC

TRACK A
SOCIAL AND CONNECTED GAMING

5:05PM-5:50PM PANEL 8
The Future of Gaming: 3D?
Publishers like Sony and Nintendo see 3D gaming as a huge opportunity similar to 3D movies and both have taken serious steps to embrace the technology, making their respective consoles 3D-compatible and beginning to roll out first-party and third-party 3D titles. However, 3D remains a delicate subject for game developers, many who see it a gimmick that has little to do with the core game-mechanics. So, how likely is it that 3D gaming will take off if only a small percentage of the market is able to afford a 3D-capable television, and many unwilling to sit for hours wearing plastic glasses that may cause headaches and eye strain? This panel will discuss the pros and cons of 3D gaming and leave the audience with a better understanding of what’s at stake and what to expect in terms of 3D games in the future.

Panelists
Phil Eisler, General Manager of 3D Vision, NVIDIA
Ethan Daniel, Chief Marketing Officer, TDVision Systems
Carlos Melcer, SVP, BD, MasterImage 3D
Grady Hannah, Director, Business Development, Darkworks S.A.
Moderator: Gordon Bellamy, Executive Director, IGDA