April 28-29, 2009   |   Los Angeles, CA


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HOTEL VENUE
The 2009 event will be held at Hollywood Roosevelt Hotel on 7000 Hollywood Blvd. in Los Angeles, which boasts three large conference rooms, plenty of networking space, room for exhibitors and a pool-side bar and cabanas, right in the heart of Hollywood.
We have arranged a room block for our guests. Please call the hotel at 1-800-950-7667 or 323-466-7000 and mention "LA Games Conference" to receive the following discounted room rates: Rooms at $259 per night

2009 SPONSORS

























2009 MEDIA PARTNERS






Parks Associates













































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More Information:
Digital Media Wire, Inc.
8721 W. Sunset Blvd. P10
Los Angeles, CA 90069
ph. 310-855-0033

2009 Speakers Include:

Jay Baage, VP of Content, Digital Media Wire
Event Director,
LA Games Conference


Joakim "Jay" Baage has been working in media ever since he completed a year of military service as a writer for the Swedish Armed Forces newspaper Värnpliktsnytt.

He has since dropped camouflage in favor of business attire, moved to the United States and now has over a decade of experience from a wide range of international media companies.

In the last few years, Jay has focused on the transition from an analog to a digital world and how to build successful media and entertainment properties accordingly.

Jay currently oversees content, operations and ad sales for all Digital Media Wire. He furthermore manages marketing initiatives and strategic partnerships across the board for the company.

Together with Ned Sherman, CEO and Publisher of DMW, Jay heads up a series of of youth-focused entertainment and marketing conferences called The Millennials. In addition, he is Event Director for the NY and LA Games Conferences.

Jay is also a frequent speaker at international media industry events such as the LA Film Festival and Canadian Music Week.

He has a Masters Degree in Media, Entertainment & Technology Management from New York University and a Bachelors Degree in Business Administration from Goteborg University in Sweden.

Jay is a recipient of the Wallenberg Scholarship 2004 and 2006, The Sweden-America Foundation Fellowship 2005 as well as awarded scholarships for being “A Promising New Media Manager” by Swedish Newspaper Publishers’ Association 2005 and 2001.

He has a keen personal interest in digital media, art, music and pop-culture. On his desk, you will find an iPod, the latest issue of US Weekly and a pair of Cutler and Gross shades.

Jay claims to listen to "all kinds of music," but is happy to give you an ear full about hipster bands from his native Scandinavia like "Peter, Bjorn & John."
Ryan Barkan, Senior Director, Advertising & Video Games
Primary Wave Music Publishing

Ryan Barkan is responsible for creating innovative and integrated campaigns utilizing Primary Wave music within the advertising and video game spaces. Most recently, Ryan worked with Pontiac on an integrated music campaign that not only featured new artist Shwayze’s hit single “Buzzin’,” but also starred the artist himself. As a result of this partnership, Pontiac will be featured in Shwayze’s upcoming MTV reality show. Ryan works with the top game publishers and developers to integrate Primary Wave music into their video games. He has placed songs in games such as Guitar Hero, SingStar, Rock Band, American Idol: Karaoke Revolution, LIPS, Tap Tap Revenge, and more.

When not at work, Ryan spends his time checking out new bands and attending shows. He chronicles each show with his trusty camera and writes about them on his music blog, Fresh Bread (http://freshbread.blogs.com). His photos have been picked up by publications such as Billboard, Rolling Stone, and the Village Voice, and blogs like Brooklyn Vegan, MTV VMA 2006 Blog, and Live Music Blog. Lastly, Ryan does a mean backspin…but not on request.
Matthew Bellows, VP, Consumer Strategy
Vivox

Matthew Bellows brings significant videogame and media experience to his role at Vivox. He is responsible for extending the reach and capabilities of Vivox voice services into new games, virtual worlds and communities. Prior to joining Vivox, Matthew served as General Manager for Floodgate Entertainment, a top video games developer based in Boston. Before Floodgate, Matthew was the co-founder of WGR Media, the leading publication for mobile entertainment consumers. While leading WGR, he secured distributed relationships with Verizon, Sprint, AT&T, Yahoo! and others. He sold WGR to CNET Networks in 2004, providing investors with a 125% return after 12 months. Matthew received his MBA with high honors from the Olin School of Management at Babson College.
Bjorn Book-Larsson, COO & CTO
K2 Network

As Chief Operating Officer and CTO at K2 Network - one of the world's largest operators of MMOs - responsible for the overall company operations and technology solutions. Through our consumer brand "Gamersfirst.com" we have 23 million unique registered MMO players across our 5 major product lines. With our publishing operations in North America, Europe, Turkey, Brazil and India - we also have a direct-to-consumer sales presence in 1000's of global internet cafes.
Michael Cai, Vice President, Video Games
Interpret

Michael Cai serves as Vice President of Video Games for Interpret, a leading media and technology research firm. He leads the company’s gaming vertical, providing a wide variety of market research and analysis products to help clients gain a comprehensive understanding of consumer gaming habits and interest and make strategic decisions. Prior to joining Interpret, Cai served as Director of Digital Media and Gaming for Parks Associates. During his tenure with Parks Associates, Cai established and grew its gaming coverage practice and led a research team to provide syndicated and custom research for digital media, gaming and service provider industries.

Cai has authored and managed more than 30 industry reports and custom research projects and has presented his findings at such high-profile events as Game Developer’s Conference, E3, Consumer Electronics Show, Digital Hollywood, Virtual Worlds Expo, and The New York Games Conference.

Cai was born and raised in China, where he received his Bachelor of Economics in 1997 before earning his Masters from Landegg International University in 2000 and his MBA from Baylor University in 2002.
John Canning, Sr. Director Business Development
Mary-Margaret Network

John Canning ’s career has spanned media production, delivery and platforms for over 20 years. John currently serves as Sr. Director of Business Development and Consulting for Mary-Margaret Network, one of the premier recruiting, staffing and consulting business in interactive entertainment.

In addition, Canning runs MediaSherpa Consulting and Productions, which focuses on digital media and game strategy and technology consulting for major companies such as Disney as well as small startups. MediaSherpa Productions specializes in media production for travel and sustainable projects and has done work for the likes of Green Living Project, the Vatican, the Monaco Film Festival and ARC – The A&R Channel.

Prior to MediaSherpa, John held several technology and production roles including Senior Producer for Yahoo! Studios and Yahoo! News and Director of Content Distribution and media producer for Richard Bangs Adventures; Technical Evangelist for Microsoft’s eHome Division; 3rd Party Product Manager for the Microsoft TV division and RF Engineer and Application Architect for Scientific Atlanta’s Set Top Box and Cable Modem divisions.
Michael Chang, CEO & Co-Founder
Greystripe

Michael is responsible for Greystripe's market vision and execution. He was most recently an Associate at Incubic Venture Capital and was responsible for reviewing potential investments in Internet and software companies. It was at Incubic that Michael and Andy conceived of the ad-supported mobile business model. Michael has an MBA from Duke University's Fuqua School of Business and five years of engineering and marketing product management with SAN pioneer Gadzoox Networks. Michael has a BS in EE from Carnegie Mellon University.
Tim Chang, Principal
Norwest Venture Partners

Tim brings a combination of operational, technical and international business experience to Norwest Venture Partners. Tim focuses on investments in wireless and digital media as well as business development initiatives in Asia-Pacific. Tim led NVP's investments in and joined the board of directors of 3Jam, Brite Semiconductor, Lumos Labs and ngmoco. Tim also led NVP's investment in PCH International, a turnkey global supply chain services firm based in Shenzhen. Tim works with the boards of deCarta, Double Fusion and Veveo.

Prior to joining NVP in 2006, Tim was a principal at Gabriel Venture Partners where he was actively involved in over a dozen wireless-related deals and led Gabriel's investments in Iridigm Display Corporation (acquired by Qualcomm), Sequoia Communications, Sandbridge, and Kajeet. He also contributed to the boards of Placeware (acquired by Microsoft) and Arula Systems (acquired by Raritan), TestQuest, NextG Networks, and IPWireless. Tim built Gabriel's wireless sector practice and helped establish business development capabilities through strong, strategic relationships across the wireless value chain, particularly in Asia-Pacific.

Prior to joining Gabriel, Tim spent more than five years working in Japan. He was a product manager at Gateway Inc. where he successfully launched direct-marketed PC servers in the Japanese market and quickly grew an enterprise product line into a full offering of network desktops, workstations, servers and configurable turn-key solutions. Prior to Gateway, Tim was a development engineer for General Motors. As a tri-lingual engineer based in Tokyo, Tim led project teams in China, Korea and Japan in the development, testing and sales of advanced chassis control systems for clients such as Toyota and Daewoo.

Tim currently serves on the advisory boards of the Silicon Valley Telecom Council, Dealmaker Media, Digital Hollywood, TiE Wireless SIG, MIT/Stanford VLAB, VC Task Force, and Silicon Valley Chinese Wireless Association. He was also listed on the AlwaysON Hollywood IT List recognizing technology leaders in the entertainment industry, as well as by The Deal as one of five emerging VCs to watch.

Tim holds an MBA from Stanford Graduate School of Business, where he was an Arjay Miller Scholar, and an MS in electrical engineering/system engineering as well as a BS in electrical engineering from the University of Michigan.
Ted Cohen, Managing Partner
TAG Strategic

Integrating his widespread digital authority in music, mobile, IPTV and product & service development, Ted Cohen is the Managing Partner of TAG Strategic.

In an industry that’s been slow to embrace change, Cohen is the exception to the stereotypical music-exec rule. Of course, when you start a career on the road with Alice Cooper and Van Halen, you're more primed for the unexpected.

Known throughout the technology and music industries as being “part ambassador and part evangelist,” Cohen was instrumental in crafting the licensing agreements upon which the Rhapsody subscription service and the iTunes Music Store were built.

In his previous role as Senior Vice President of Digital Development & Distribution for EMI Music (home of artists including Coldplay and the Rolling Stones), Cohen led next-generation digital business development worldwide for this “big four” record company, which includes labels such as Capitol, Virgin, Angel/Blue Note, Parlophone and Chrysalis. During that time, EMI led the industry by embracing and exploiting new technologies and business models such as digital downloads and online music subscriptions, custom compilations, wireless services, high-definition audio and Internet radio.

In addition to seeking out, evaluating and executing business opportunities for the company on a global basis, Cohen served as both a strategist and key decision-maker for EMI’s global new media and anti-piracy efforts. He worked to establish company-wide digital policies, which have provided EMI’s artists and labels a substantial advantage in the digital music arena.

Prior to his role at EMI, Cohen served as Executive Vice President of Digital Music Network Inc., where he co-founded and served as Chairman of the groundbreaking Webnoize conferences.

Cohen also led two highly successful new media consulting operations, DMN Consulting and Consulting Adults, attracting clients such as Amazon.com, Microsoft, Universal Studios, DreamWorks Records, Liquid Audio, Wherehouse Records/Checkout.com and various other entertainment, technology and new media organizations. Cohen also held senior management positions at both Warner Bros. Records and Philips Media.

A 30-year industry veteran, Cohen was recently elected Chairman of the Mobile Entertainment Forum Americas board, and currently chairs MidemNet, an international music/technology conference convened in Cannes each year. Cohen also serves on the NARAS (Grammy) Los Angeles chapter Board of Governors as well as the national Trustee Board, the Board of Directors for the Neil Bogart Memorial Fund, co-chairs the new media arm of the T.J. Martell Foundation, and lends his time and talents to music & technology education efforts such as the Grammy In The Schools Program.
Kate Connally, Vice President
AddictingGames


Kate Connally is the Vice President of the AddictingGames business at MTV Networks. With over twenty million visitors a month, AddictingGames.com is the largest youth-oriented online game site in the United States. Prior to her role with AG, Kate launched and lead product marketing for Shockwave.com's downloadable games business and also managed business development for its parent company, Atom Entertainment. Prior to Atom, Kate was an associate at Advent International, a private equity firm, from 1996 to 1998 and an analyst at Volpe, Welty and Co., a boutique investment bank from 1994 to 1996. She has an A.B. degree with honors from Princeton University.
Gareth Davis, Platform Manager
Facebook


Gareth Davis is a Platform Manager at Facebook, where he oversees games for Facebook Platform. Prior to Facebook, Gareth spent many years in the game industry, designing and producing titles for leading publishers such as Sega and Electronic Arts. He also led software development at Pixar Animation Studios for five years, working on the award winning and commercial blockbuster films, “The Incredibles,” “Cars” and “Ratatouille.”  He has a Bachelors degree in Artificial Intelligence and lives in the North Beach district of San Francisco.
Jim Drewry, Executive Director of Marketing
Turbine

Jim Drewry is a game industry veteran whose roots go all the way back to the 16-bit era. A specialist in community, online, and non-traditional marketing, Jim has been a driving force behind Turbine's product launches since joining the company in 2004. He has led initiatives such as the industry-leading "Founder's Program" for The Lord of the Rings Online and successfully brought a differential pricing model to the MMORPG space. In 2009, Jim is also leading initiatives to expose the social structures and mechanics of The Lord of the Rings Online via a new social network for players. Prior to joining Turbine, Jim led the interactive marketing practice at The Sloan Group, an Interpublic agency focused in entertainment and youth marketing where he married big-brand marketing power to his previous game experience at Sony in the 90's.
Bob Ferrari, VP, Publishing & Bus. Dev.
Sanrio Digital


Robert Ferrari serves as VP Publishing and Business Development at Sanrio Digital, a joint venture between Sanrio Co. Ltd and Typhoon Games Studio HK Ltd. Hong Kong Ltd. Sanrio Digital is the industry’s first company to offer consumers the convergence of virtual worlds, MMOs and social networking on one integrated social gaming platform. Based in Boston Ma, Ferrari oversees the company’s publishing and business development initiatives across PC, console and handheld platforms. Ferrari brings a wealth of global business experience to Sanrio Digital and Typhoon Games as a well-known and highly respected industry veteran and executive within the online games sector. Ferrari was previously VP Business Development at Turbine Inc. a leading publisher and developer of massively multiplayer online games. Having joined Turbine back in 2004, Ferrari was instrumental in the company’s hyper growth, global expansion, strategic partnerships, self-publishing transition, licensing, digital distribution, and traditional retail channel initiatives. His efforts contributed to the success of Turbine’s award-winning online games, including The Lord of the Rings Online™, Dungeons & Dragons Online™: Stormreach™ and Asheron's Call®. Previous to his tenure at Turbine, Ferrari held senior executive roles at interactive media and consumer product companies such as Philips Electronics (NYSE:PHG), Websurfer Inc, and Merinta Inc. Ferrari is also an active and high profile industry speaker, and also serves on the exec committee of the MIT/NE Games and Interactive Entertainment SIG.
Dennis Fong, CEO & Founder
Raptr

Dennis (a.k.a. Thresh) was previously a die-hard PC gamer as the world champion of Doom, Doom 2, Quake, and Quake 2 and was called the "Michael Jordan of Videogames" by the Wall St. Journal. These days, you're more likely to find him playing Guitar Hero (X360), Starcraft (PC), Bejeweled 2 (XBLA), and Desktop Tower Defense (Flash). Dennis founded Raptr out of his frustration of not being able to easily keep track of his friends playing across so many platforms. Prior to Raptr, Dennis co-founded three successful startups: Xfire, Lithium, and Gamers.com.
Mark Friedler, Partner
Worlds and Games LLC

Mark is a serial entrepreneur who has founded and sold 3 companies. He started GameDaily and grew it to be one of the largest independent consumer and b2b games content destination and ad networks. It was acquired by AOL in 2006 and Mark served as Publisher of GameDaily at AOL through 2007. Previously, he founded and grew Gigex, the leading free download service for game demos and V-Cast, Inc, a provider of Internet push delivery content which was acquired by Verizon Wireless. He spent 6 years in Europe where he was Managing Director of Teleworld, a division of Philips Media, that developed and operated interactive television entertainment and transaction services with MTV Europe, RTL and other major European broadcasters. Mark’s first venture was launching Sweden’s first chain of cookie stores, www.americancookies.se .

In 2008, he co-founded strategic consulting firm, Worlds and Games LLC, focusing on games, community, ads, and virtual worlds growth strategies and tactics. He is currently coaching CEOs and senior executives building their businesses and speaking to business groups.

Mark is an is a frequently invited speaker and panelist on entertainment, games and business topics at industry events including AdTech, OMMA, CES, E3, IMedia, Digital Hollywood, Digital Media Wire, EMA, MI6, Tech Council of So Cal, Game Supply Academy and other events. He can be reached at markfriedler@gmail.com
Jana Friedman, SVP of Worldwide Advertising Sales
Double Fusion

Jana Friedman brings over a decade of proven media and advertising sales management and experience to Double Fusion. Based in Double Fusion’s New York Media Office, Friedman’s responsibilities include leading the company’s rapidly growing global representation of in-game advertising opportunities with over 30 of the world’s top-tier game publishers and platforms, including recently announced strategic partnerships with PLAYSTATION®3, THQ, SEGA, Eidos and Midway Games.

Prior to Double Fusion, Friedman served as Associate Publisher of Brides.com, Conde Nast’s premier bridal site. Friedman’s team created unique programs that helped clients reach the highly targeted bridal audience, executing successful campaigns for a broad-reaching client list that included Discover Card, JC Penney, and Macy’s. Before Conde Nast, Friedman acted as Senior Director of Online Ad Sales at Electronic Arts, where she oversaw a national team that was responsible for generating advertising revenue primarily on EA’s online platforms which included EA.com, Pogo.com, and The Sims Online Communities. Under her leadership, EA’s ad sales division developed innovative media programs and marketing solutions for companies on the cutting edge of brand innovation. Friedman pioneered some of the ad industry’s first video game deals and has led the recent advertising surge in the casual games segment.
Eric Goldberg, Managing Director
Crossover Technologies


Eric is a 30-year veteran of the game, consumer online, and wireless data industries, serving in capacities ranging from game designer to executive.

Since 2002, Eric is or has been a board member of, advisor or consultant to AOL, AT&T Wireless, Centerscore, Digital Chocolate, Electronic Arts, Exponential Entertainment, Gaia Online, HipLogic, In-Fusio, Juice Wireless, Kayak (dba Blaze), Lifetime, LimeLife, Meredith, Mforma (dba Hands-On Mobile), Moloon, Openwave, PaymentOne, PickTeams (fka GoCrossCampus), Reaxion, rmbrME, Thumbplay, Unplugged, Vindigo, Warner Music, YouPlus, and two US venture capital firms.

Eric was most recently the President and Co-Founder of Unplugged, for which he secured distribution with four of the five largest North American carriers. Previously, he served as President and Founder of Crossover Technologies, one of the first consumer online companies, for which he secured AOL, BMG, Discovery Channel, Intel, Microsoft, Prodigy (IBM/Sears/CBS joint venture), Random House, Sony, Time Warner, and Viacom as clients and distribution partners; and, prior to that, as President of West End Games, the adventure game company for which he published, among 40+ titles, Star Wars, Ghostbusters, Star Trek, and Junta. His award-winning games include Paranoia, Tales of the Arabian Nights, The Tom Peters Business School in a Box, and MadMaze, the first online game to draw one million players. He is a three-time winner of the Origins Award for Best Role-Playing Game and a two-time winner of the Game Designers Guild Select Award.

Eric is a regular speaker at the major North American games, wireless and online conferences, including CTIA, MECCA, Internet World, The Conference Board, DMW, GDC, GDC Mobile, MES, AGC, MGC, LA Games Conference, and E3, and has served as a programs advisor or advisory board member for the latter six conferences. He was previously a board member for the New York New Media Association and New York University’s Center for Advanced Digital Applications.
Steve Goldstein, Senior Counsel
Stubbs Alderton & Markiles, LLP


Steve Goldstein is a Senior Counsel of the Firm. Steve received his B.A. from the University of Michigan, Ann Arbor in 1994 and his J.D. from the University of Southern California Law School in 1998.

Steve served as an associate of the Firm from 2003 to 2005, and rejoined the Firm in 2009. Prior to rejoining the Firm, Steve acted as Director of Business Development and General Counsel for Flagship Studios, Inc. from 2005 until 2008. In his role at Flagship, Steve negotiated all of its publishing, co-marketing and ancillary properties agreements, including agreements with Namco Bandai Games America, Inc., Hanbitsoft, Inc., The9 Limited, Massive, Inc., LiveGamer, Inc., Microsoft, Nvidia, Creative Labs, Alienware, Weta Workshop, TOKYOPOP!, Dark Horse Comics and Simon & Schuster, among others. Steve also spearheaded the creation of a multimillion dollar line of credit for Flagship with Comerica Bank based on Flagship’s video game properties. In his capacity with Flagship, Steve co-founded and served as President, Americas & Europe for, Ping0 LLC, a digital publishing and online operations subsidiary of Flagship Studios. Additionally, Steve managed the founding of the Ping0, LLC affiliate, Ping0 Interactive Limited, an Ireland company.

Steve’s practice concentrates on advising clients within the video game industry on a variety of issues, including intellectual property protection and exploitation, Internet best practices, such as COPPA safe-harbor protection and drafting of online game privacy policies and terms of use, alternative financing, global corporate structuring, the negotiation of video game publishing agreements, merchandizing agreements and co-marketing agreements and legal issues related to the use and trade of virtual goods.

Steve has spoken at a variety of video game related conferences, including Game Developers Conference, Austin Game Developers Conference, Online Game Developers Conference, Consumer Electronics Show and Law Seminars International’s Gamer Technology Law panel.

As a former associate of the Firm, Steve represented independent videogame publishers and developers, film studios and technology companies, including Flagship, NovaLogic, Inc., 1C Company, High Moon Studios, Revolution Studios, Interplay Entertainment, and Skype Technologies, S.A.
Nichole Goodyear, CEO, President and Co-Founder
Brickfish

As CEO and President, Nichole oversees all facets of the company including product management, campaign services, creative services, engineering and daily operations.

A company co-founder, Brickfish represents Nichole's seventh career startup. Before Brickfish, Nichole co-founded Pacific Fusion Technologies, Inc., a technology leader that created Web based portals which interfaced with payroll companies and banking systems for such renowned companies as Disney, Hughes, and several multi-billion dollar financial institutions.

As the systems architect and project lead for one of the top educational software companies in the nation, Nichole oversaw the implementation of countless innovative and ground-breaking Internet, video, and cable modem digital media solutions. Nichole led the initial development team for Lightspan Local Connect, an ASP Internet-based communications product that successfully linked teachers, students, and their families. Nichole was also co-architect of Sheraton Hotels & Resorts' Global In-Room System, which allowed guests in-room access to Internet, email, local events, and guest service applications.
John Hayase, Executive Director of Development
Sony Online Entertainment


As the Executive Director of Development for Sony Online Entertainment LLC (SOE) based in San Diego, John Hayase is responsible for heading game production at SOE’s studios located in California and Taiwan. Hayase oversees teams in San Diego and Taipei, which develop and service industry-leading products, including EverQuest®, EverQuest® II, Free Realms™ and a variety of PLAYSTATION®3 and PSP System titles available on the PlayStation® Network.

Prior to joining SOE, Hayase was General Manager of Electronic Arts Inc.’s China Online Studio in Shanghai, where he was responsible for the development, launch and support of online products for Asian markets. He previously worked at EA’s Redwood Shores studio, where he was Executive Producer for the EA Sports Tiger Woods PGA TOUR Golf franchise. He spent his early days at EA working on EA.com, Pogo and a variety of MMORPGs, including Ultima Online, Earth & Beyond and The Sims Online.

Hayase earned a Master of Business Administration from the University of Michigan in 1998. He also holds a Bachelor in Science in Aerospace Engineering from the University of Colorado.

Hayase enjoys golf and spending time with his family.
Steve Hoffman, CEO
RocketOn


Captain Hoff (a.k.a. Steve Hoffman) is the CEO of RocketOn, Inc. He's also a founding member of the Academy of Television's Interactive Media Group and the founder of the San Francisco Chapter of the Producers Guild of America. Prior to starting RocketOn, he was the COO and co-founder of Zannel, the first large-scale mobile instant media messaging platform. Before that, he was the North American Studio Head for Infospace, where he ran the North American mobile games publishing & development group. From 1998 - 2002, he was the Chairman & CEO of Spiderdance, Hollywood's leading interactive television studio, whose customers included NBC, Viacom, Time Warner, TBS, GSN and A&E. He also consulted for R/GA Interactive, designing projects for Kodak, Disney, Intel, AdAge, and Children's Television Workshop. From 1994 - 1998, he ran LavaMind, a developer & publisher of computer games and entertainment websites. In Japan, he worked as a game designer for Sega, generating new concepts and designs for games and amusement rides. Prior to Sega, he was a Hollywood development executive at Fries Entertainment, where he managed TV development. He graduated from the University of California with a BS in Electrical Computer Engineering and went on to earn a Masters in Film & Television from USC. He is also the co-author of "Game Design Workshop" published by CMP in 2004.
Spencer Hunt, VP, Game Production & Digital Product Dev.
Sony Pictures TV Int'l

Spencer Hunt is vice president, game production and digital product development, a post he assumed in February 2008, and is based at Sony Pictures Television International’s headquarters in Culver City, California.  

Hunt is responsible for developing and implementing SPTI’s games strategy, supporting key SPE tentpole products (theatrical, TV) with mobile and on-line games, and developing game-derivative video content for multiple screens.  He manages the development and production of a comprehensive slate of mobile games in line with SPTI’s strategy to deploy a wide range of high-quality games across multiple carriers throughout the competitive global marketplace.  Additionally, Hunt is responsible for developing online game extensions to key studio brands in an effort to enhance SPTI's audience reach and depth of consumer experience around the world. 

Hunt was previously the executive director of production for Sony Online Entertainment and Sony Pictures Digital, where he was instrumental in the development of the award-winning God of War: Betrayal mobile game, and the 2005 Mobile Game of the Year, Ratchet and Clank: Going Mobile.  He has shipped more than 35 games for platforms including PS3, Mobile, PC, Blu-Ray, PS2 and Xbox.  Prior to his tenure at Sony companies, Hunt held art and technology director positions at Pandemic Studios and Eight Cylinders.  He is also the co-owner of the Santa Monica trend-focused retail store Brat.
Teemu Huuhtanen, President, N.A.
Sulake Inc. (Habbo)


As executive vice president, Marketing and Business Development, Sulake Corporation and president, North America, Sulake Inc., Teemu Huuhtanen is instrumental in leading the continued development and growth of Finnish-based Sulake’s top property, Habbo, one of the world’s most popular online social networking and virtual world communities for teens.

Huuhtanen is responsible for cultivating relationships with major music, television and motion picture studios, as well as retail, fashion and sports industries, to generate relevant and interactive brand partnerships. His mission is to bring real-world mainstream entertainment properties and brands that are important to Habbo’s teen user base into the virtual community.

Huuhtanen also oversees global marketing and public relations efforts for Sulake Corporation. He leads the Sulake team, which is responsible for the company’s online and offline marketing, as well as communications and PR.

As an accomplished thought leader for the digital entertainment landscape over the past five years, Huuhtanen has regularly been a speaker at the industry’s premier conferences and business forums. He frequently addresses issues such as in-game brand engagement, working with entertainment properties, social networking and online gaming monetization models, among many other topics.

Last year, The Hollywood Reporter ranked Huuhtanen on its “Digital Power 50 List” of top innovators who influence the creation and distribution of online content. He was also named one of Digital Media Wire’s “25 Executives to Watch in Digital Entertainment.” American Venture Magazine appointed Huuhtanen to their list of the “Top 40 Under 40” executives to watch in the technology industry for 2007.

Huuhtanen was a panel judge at the Hollywood Netawards and Hollywood Mobile Awards during the 2008 Hollywood Film Festival. Also, he served as a member of the 2008 Virtual Worlds Expo advisory board.

Since Habbo’s launch in 2000, Huuhtanen has helped grow the teen virtual community to more than 11.5 million unique monthly users worldwide, in 33 countries on six continents. (Google Analytics).

Prior to joining Sulake, Huuhtanen held several senior consumer and B2B sales and business development posts for numerous digital start-up companies worldwide.

Huuhtanen is based and oversees Sulake’s North American headquarters in Santa Monica, Calif.
John Kavanagh, SVP, Videogames
Paramount Digital Entertainment





 
Bill Kispert, VP, Interactive
NBC Interactive

Bill Kispert is Vice President, Interactive for Universal Studios Consumer Products Group. In this role, Kispert is responsible for business and creative development of Universal Pictures and NBC Television intellectual property in the interactive gaming space. This includes game projects created for console, pc, online, interactive dvd, and interactive tv platforms. Recent titles overseen by Kispert include The Chronicles of Riddick: Escape from Butcher Bay; Peter Jackson’s King Kong: The Official Game of the Movie; The Fast and the Furious; and Scarface: The World Is Yours. Prior to joining Universal Pictures, Kispert was a business development executive at Disney Interactive, and an acquiring editor for Bantam Doubleday Dell Publishing Group in New York. A native of New York City, Kispert is an honors graduate of Syracuse University’s S.I. Newhouse School of Public Communications.
George Kurtyka, 3P Account Manager
Nokia

As a 10 year mobile industry veteran with over half of those at Finnish firm Nokia, George had spent the earlier part of his career rolling out MMS services to operators on 4 different continents. After being starved of sunlight for a few years living in England and Finland respectively, George took on a role as Business Development Manager at Forum Nokia in Silicon Valley where he developed strategies with game publishers and “Mobile 2.0” startups to bring their content to Nokia devices and operator portals in the Americas. Seeing a need to take Java connected gaming to the next level, George took up his current role in Nokia’s Games group working exclusively with key publishers on utilizing Nokia’s SNAP mobile as a community enabler. George holds undergraduate degrees in Political Science from the University of Connecticut and Computer Science from the New England Institute of Technology in Rhode Island and remains a proud resident of the City by the Bay.
Kyle Laughlin, Senior Director
Yahoo! Games


In his role as Senior Director of Yahoo! Games, Laughlin oversees programming, content, business and product strategies for Yahoo! Games, the #1 online games site. He joined Yahoo! in 2007 and is based in Yahoo!’s Santa Monica offices.

Previously, Laughlin was Director of Product Management for Yahoo! Games! and charged with developing a unified casual and videogame product organization, growing audience acquisition through SEO, and improving monetization of its existing interactive products.
 
Prior to joining Yahoo!, Laughlin led the Web Services team at Helio, an advanced mobile joint venture between South Korea Telecom and Earthlink. He spearheaded the successful launch of Helio.com and was responsible for the strategy and development of the over the air (OTA) web-to-phone digital content distribution system. He also worked for Sapient, a business & technology consultancy in its User Experience practice, working with Fortune 500 clients to develop user interfaces for AT&T, Sprint, and Motorola.

A Chicago native, Laughlin graduated from the University of Arizona with a Bachelor of Science degree in Management Information Systems. Laughlin currently resides in Manhattan Beach and is an avid surfer.
Dave Laux, Global Executive
IBM Games and Interactive Entertainment

As the global executive for the games and interactive entertainment division, Dave Laux leads IBM Small and Medium Business (SMB) sales and marketing efforts in a rapidly growing and strategically important industry. A long time industry participant—and avid game player—Mr. Laux is responsible for helping games and entertainment companies leverage the strength and assets of IBM to reduce expenses while increasing efficiency and profitability. Throughout his career, Dave has worked with a number of the largest and leading games developers and publishers all over the world to enhance the overall development, delivery, and operations of their games.

Dave joined IBM in 1994 to help form a new sales organization, which grew in sales from $25 Million to $1.6 Billion in 1998. Dave went on to lead a national telecommunications sales team for IBM and the IBM global mid-market business 'NetGen' business unit. In 2000, Dave joined the IBM venture development organization to explore new emerging opportunities for IBM, as well as manage the IBM relationship with several key venture capital firms. Dave was an investment banker and retail broker for several national and regional investment banks and brokerage firms prior to joining IBM. He also started and managed several successful entrepreneurial endeavors.
Nicole Lazzaro, President
XEODesign, Inc.


Nicole Lazzaro, founder and president of XEODesign, Inc., is an award-winning interface designer and the leading authority on emotion and the player experience. She has eighteen years of expertise in Player Experience Design for mass-market entertainment products. Voted by Gamasutra as one of the Top 20 women working in video games, she has improved the player experiences for more than 40 million people including several Myst and Diner Dash games. She has helped expand the game industry's emotional palette beyond the stereotypical range of anger, frustration, and fear. Her clients including Sony, EA, Ubisoft, Sega, PlayFirst, The Cartoon Network, Disney, LeapFrog, Mattel, Monolith, Xfire, D.I.C.E, Leap Frog, Ugobe, The Learning Company, Broderbund, Roxio, Cisco, Go Pets, Sierra Online, and Maxis. She has a BA degree in Psychology from Stanford University where she also studied filmmaking and computer programming. Free white papers on emotion and the fun of games here: http://xeodesign.com/whyweplaygames
Kyu Lee, President
Gamevil


Kyu Lee is President of GAMEVIL USA, Inc, US office of GAMEVIL Inc. GAMEVIL(www.gamevil.com) is one of the premier mobile game publishers in the world with offices in LA and Seoul, currently having 140 employees. GAMEVIL is well known for revolutionizing the sector with its original and innovative mobile games, backed by unparalleled expertise in advanced mobile and network technology. As a world class leader in mobile game publishing, GAMEVIL continues to lead the sector with a commitment to establish mobile as the definitive mass market entertainment platform for the world. Kyu, who has been in GAMEVIL since the beginning at 2000, has constantly played a key role in the evolution of Korean mobile gaming and has continuously introduced the innovation to the world. Kyu has graduated Seoul National University with a B.S. in Physics.
Dave Long, CEO/Co-Founder
Exponential Entertainment, Inc.


Dave Long brings extensive entertainment and game experience as founder and CEO of Exponential Entertainment, the Seattle-based developer of innovative multi-platform games for fans of Hollywood movies and television. With deep domain experience in game creation, entertainment production, and social media platforms, Exponential Entertainment turns Hollywood movies into social, multiplatform casual games that enable fans to explore and interact with movies while connecting with other fim and game enthusiasts.

Formerly, Dave co-founded Screenlife LLC and invented the company’s blockbuster Scene It? line of interactive DVD board games, which sold more than 20 million games in 9 languages across 26 different countries. As CEO of Screenlife, Dave drove the development of games featuring multi-media content from hugely popular entertainment franchises including Harry Potter, James Bond, Friends, Disney, Marvel Comics, Nickelodeon, HBO and many others. Dave also negotiated license agreements with major Hollywood studios (Warner Bros., Universal and Paramount), major music labels (EMI, Warner and Universal) and major sports leagues (MLB, NFL and NBA).. Screenlife was sold to Paramount Pictures in 2008.
Gavin Longhurst, VP of Business Development
BigWorld


Gavin Longhurst is the VP of BigWorld, a leading provider of online games and virtual world middleware with offices in Australia, Europe, Japan, China and the USA. BigWorld provides an end-to-end development solution for MMOG and Virtual World production, including client/server code, integrated production environment, support and custom development services. Gavin has worked in 3D animation, started a CG software development company, worked in game, broadcast and film production, and co-founded Australia's premier animation and FX distribution business. He went on to join Autodesk as Asia 3D Animation Manager before heading up business for Seeing Machines, a real-time computer-vision company focusing on head and gaze tracking for next generation interfaces. Gavin prefers online gaming over golf.
Braden Moulton, Senior Manager, Partner Development
Massive (Microsoft)


Braden Moulton is Senior Manager, Partner Development for Massive Incorporated, a Microsoft subsidiary, where he oversees partnerships with content producers to expand the breadth and reach of the world's largest video game network. Prior to joining Massive, Braden held product management and program management roles at Microsoft, where he helped grow the worldwide licensing business. Before that, he was a Senior Consultant in KPMG’s business technology group. Braden holds a BA in Business Management from Washington State University and is completing his MBA from Pepperdine University.
Calvin Ng, CEO and CSO
iLEMON


Calvin Ng is the CEO and CSO *Chief Strategy Officer of iLEMON, a leading virtual world company base in Shanghai and Beijing, China. He currently sits and act’s as advisors on the board of 2 MMORPG start-up in China. Calvin has extensive experience in the digital media, social networking and virtual world space. He was a consultant to Sulake ( Habbo *world leading virtual world ) and the Vice President of Citic Telecom responsible for their new strategy and new media development. Prior Calvin was part of the team that successfully clichéd the deal for World of Warcraft in China in partnership with THE 9 and also developed China 1st digital comics magazine and 3G video comics on mobile. Back in 2000 Calvin master-minded the control of more than 85% of cyber cafes in Malaysia and is the only company that partners with all the major PC games publishers worldwide. A former veteran in the promotional advertising industry, Calvin had won numerous awards and tenders from top international client for 4 years straight ( Triumph International and Public Bank ). During the Daytona USA craze back in 1994, Calvin took a video game company from USD 10 million in sales to USD 50 million.
Robert Norton, Managing Director, North America
King.com

Robert Norton is a seasoned media executive with extensive international experience, working with some of the world’s most respected media properties.

Prior to joining King.com, where he was instrumental in forming groundbreaking partnerships with global media companies including NBC, Endemol and Fremantle Media for major brands such as American Idol, Deal or No Deal, and 1 vs 100, Norton headed up TVF International in London, the UK’s largest independent distributor of factual TV programming. Norton then founded his own international production business, working with leading clients and designers including: W Hotels; Bath & Body Works; Pantone; JetBlue Airways, Peter Saville and John Maeda.

Norton’s impressive new media experience spans the online health and beauty site clickmango.com, which he co-founded and raised millions of dollars in funding, establishing a strong profile for this UK-based company. Norton served as Business development Director for Nomade.fr, a French search engine, before being sold to Kingfisher and Groupe Arnault. During his time there, he set up AllEurope.com, a pan-European affiliation of local language search businesses. Norton also managed AOL Bertelsmann’s European business development and e-commerce, where he launched the UK’s first shopping channel and negotiated AOL’s first multi-million dollar European distribution deal.

Norton’s media experience also extends to award-winning journalism with leading international business titles including: CBS Marketwatch, the Financial Times, Reuters and The European.

Norton’s heavyweight international media experience began with his promotion of heavyweight world boxing champion Lennox Lewis.

He is a graduate of Oxford University (MA Modern History).
Jason Oberfest, SVP of Business Development
MySpace


As Senior Vice President of Business Development for MySpace, Jason is responsible for structuring and negotiating deals to drive revenue and support the launch of innovative new products. Jason also serves as General Manager of the MySpace Open Platform.

Prior to MySpace Jason served as Managing Director of Business Development and Product Management for Los Angeles Times Interactive where he structured deals with leading startups including Netvibes, Aggregate Knowledge, Eventful and Mixx.com.

From 1999-2005 Jason served as Vice President of Strategic Planning at Blast Radius, an interactive agency. In this role Jason founded the strategic planning division of the company and led the design and development of media and commerce websites for Sony, Nintendo, Viacom, Warner Music Group, A&E Television Networks and others. Jason worked with AOL from 2002-2005 developing AOL Shopping, AOL Search, AOL.com, and other products. Blast Radius was acquired by the WPP Group in 2007.
Matt Palmer, EVP & GM
Stardoll Network


As Executive Vice President and General Manager for Stardoll, Matt oversees the company’s U.S. business and strategy out of its Los Angeles, California office. Matt supports Stardoll’s ongoing global expansion and drives U.S. growth and revenues by working to develop integrated partnerships both with influential personalities and within the entertainment industry—from advertisers, television networks, music labels, film studios, celebrities, musicians, and brands. These relationships expand the Stardoll.com user base, and increase traffic to the website. Matt reports to CEO Mattias Miksche.

Prior to joining Stardoll, Matt was named Advertising Age’s 2006 Entertainment Marketer of the Year while serving as Senior Vice President, Marketing, Disney Channel, at the Disney ABC Cable Networks Group. In this capacity, Matt led all ad sales and marketing initiatives while managing the creative direction of on-channel promotion, online content and off-channel marketing for Disney Channel U.S. and its critically acclaimed learning-based programming block for preschoolers, Playhouse Disney.

During his Disney tenure, the channel experienced unprecedented success in both ratings growth and in the successful establishment of hit franchise properties. Reaching across multiple media platforms, Matt delivered some of the Disney Channel’s most popular shows including: The Suite Life of Zack & Cody, Hannah Montana, The Cheetah Girls, Jump In! and High School Musical. His digital media efforts tripled website increases in 2006 with the relaunch of disneychannel.com.

In addition, July 2002 to June 2004, Matt served as Vice President, Strategic Marketing at Discovery Communications, Inc. From 2000 to 2002, he was Vice President, Marketing, Blue Man Productions, Inc. At the innovative New York City based theatrical company, Matt secured a strategic marketing partnership with the Intel Corporation.

Working with Nickelodeon from 1992 to 2000, Matt oversaw business, creative and marketing strategies for several Nickelodeon film and television franchises including “Rugrats,” “The Wild Thornberrys,” and he helped launch “Spongebob Squarepants.”

Matt earned a Bachelor of Science degree from Eastern Illinois University, and a Master’s in Business Administration from Rollins College. He is a member of the Academy of Television Arts & Sciences.
Nash Parker, Director, Emerging Technology & Media
Alcatel-Lucent


Nash Parker, Director, Emerging Technology & Media: in his current position responsible for the development of strategic business goals for the ngConnect program (a 4G wireless ecosystems endeavor); identifying and evaluating of the program’s partnership opportunities, marketing plans and legal requirements. Additionally, Mr.. Parker serves in strategic direction activities, analyst relations, and is a primary liaison for Alcatel-Lucent with the media and advertising communities; including music, film, television, and video gaming. Prior to assuming his current role, Mr.. Parker held positions as the Manager of Business Development for Sony Computer Entertainment America (PlayStation) and worked at General Motors Corporation in advertising and sales/marketing functions.
Vijay Rao, VP, Director of Open Planning
Optimedia US


A relative ‘veteran’ of the wireless category, Vijay has spent the last five years of his career helping drive T-Mobile’s explosive growth from an also ran to the fastest growing operator in North America. Highlights of that experience include planning T-Mobile’s 2003 US launch and stewarding their inaugural Television Upfront. More recently, Vijay ran T-Mobile’s Youth segment, a role that saw him develop a number of cutting edge and industry leading digital initiatives, including his client’s first forays into the gaming space. He also heads up T-Mobile’s NBA Sponsorship.

Currently, Vijay’s primary focus is in Communications Planning; a consumer-centric, platform agnostic approach to media that’s at the center of Optimedia’s DNA. An integral part of the Strategic Leadership Team, he’s working on an agency-wide initiative to integrate Open Planning across all of Optimedia’s client roster.

A native of London, Vijay holds a degree in Television, Radio and Film from Texas Christian University, where he graduated Magna Cum Laude.
Jesse Redniss, Vice President
USA Network Digital


Jesse Redniss is the vice president of digital for USA Network. In this position, he oversees all digital efforts for the various USA Network properties including usanetwork.com, westminsterkennelclub.com, universalhd.com, sleuthchannel.com and characterarcade.com. Jesse joined the company in April of 2005.

Since joining USA, Redniss has played a pinnacle role in the digital restructuring and growth of the usanetwork.com properties, which has driven a major shift in the industry and competitor’s online efforts. Redniss’s first initiative was the complete revamping of the online destination usanetwork.com, turning it into a revenue generating entertainment destination. Beyond that Redniss has been instrumental in the development of completely new USA backed interactive properties, which allow for advertiser branded content, engaging activities and customer-friendly interactions. During his time at USA Redniss has lead the digital team to achieve unprecedented growth, resulting in triple digit increases in traffic metrics year-over-year.

Redniss’s day-to-day responsibilities involve developing innovative digital growth strategies, establishing advertiser partnerships with the digital sales group and overseeing the interactive campaigns for the record-breaking launches of the network’s critically acclaimed hit series MONK, THE 4400, In Plain Sight, PSYCH, Burn Notice, In Plain Sight and the Emmy-nominated miniseries The Starter Wife.

With Redniss’ guidance Usanetwork.com continues to see record-breaking growth across all measurable metrics and is seen as an industry leader amongst it’s peers. Since his involvement, the digital team has gained industry recognition through various awards, including Web Marketing Association for the Broadcast and TV ‘web site of the year,’ over 15 gold and silver DBA’s and the 2008 Beacon Award.

Before joining USA, Redniss worked as a digital supervisor at Tangible Media on the Atari and Midway games accounts and several leading advertising agencies specializing in media planning, buying and interactive strategy. Redniss has also held positions within the music industry at Volatile Media and SONY 550DMV.
David Reitman, VP, Content & Ent. Practice
Switch and Data


David Reitman has over 18 years experience supporting clients within the Emerging Services marketplace. Mr. Reitman is the Vice President leading Switch and Data's Practice focused on Content/Entertainment marketplace. Within the Practice, David's Team advises Content, Media and Gaming companies on Data Center Infrastructures by designing, developing, deploying and managing these environments. The Content & Entertainment Practice currently supports Microsoft, Amazon, Yahoo, Time Warner, AOL, Google, CBS, Facebook, DirecTV, Echostar, Fox Interactive Media, and Virgin to name a few.

Mr. Reitman is a Subject Matter Expert (SME) on how to build large scale Online Infrastructures, Digital Distribution of Media (i.e. Music, Film & Software), Streaming Services, Target Content Distribution, International Data Center facilities, and IP Backbone Infrastructures. David has been actively involved in the Online Gaming space since 1998 and is a SME on how to design, deploy & expand Online Gaming Platforms. David has been involved with the following MMOG platforms: World of WarCraft, EverQuest, EQ II, StarWars Galaxies, & Asheron's Call; as well as; supporting the following Console Online Platforms: PS3 & XBox 360. Mr. Reitman comes to Switch and Data from AT&T, where David was the Practice Director responsible for AT&T's Digital Media & Online Game Services efforts.

Clients within the Digital Media & Online Gaming Practice include: Sony Online Entertainment, Blizzard Entertainment, Vivendi Universal Games, Napster, Google, Disney/ABC, CBS, Turbine Games, MLB, Fox, Codemasters, Konami, & Microsoft Game Studios.

David was a committee team member on Project Nigel, which focus on digital distribution of digital content, the platforms and digital rights management technology that needs to be employed in order to protect rights owner's interests. This Project's members included AT&T, BMG & Universal Music and the result created some of the distribution foundations behind iTunes, Napster, Rhapsody, three of the more successful music distribution infrastructures on the Internet today.

Prior to joining AT&T, David led CERFnet & EarthLink's Sales Teams focused on the Entertainment vertical and before joining the Internet industry, David was an Executive within the Music Business. He led an artist management firm for over 8 years managing artists on Warner Brothers, Elektra and Sony.
Michael Rosenberg, COO
Future Ads


Michael Rosenberg, COO of Future Ads, the owner of top ranked casual game site, Gamevance.com, has been at the forefront of pioneering online marketing technologies at some of the biggest names in e-commerce, including Internet trailblazers AOL, Autobytel Inc. and LeadPoint. A veteran of both online and offline marketing, strategic thinking, business development and E-Commerce, Rosenberg has helped drive record revenue and traffic for the company and its properties, including Gamevance.com, the US’ fastest growing casual game site and ResultLinks, a rapidly growing in-text advertising solution. Prior to joining Future Ads, Rosenberg served as CMO of LeadPoint; as senior vice president at Autobytel Inc., where he spearheaded marketing efforts that resulted in record traffic for the company’s industry-leading automotive websites; and as vice president at America Online, where, among other accomplishments, he led a range of profitable e-commerce initiatives. Rosenberg was also a consultant at Bain & Company, and was in brand management at both Procter & Gamble and HJ Heinz. A frequent speaker on innovative marketing strategies at high profile conferences and events such as AdTech, J.D. Power International Internet Roundtable, The Affiliate Summit, and Inman Real Estate Connect, Rosenberg is widely quoted in the marketing, business and consumer media. Rosenberg graduated Cum Laude from Montreal’s McGill University.
Michael Rubinelli, Senior VP of Game Development
Genius Products


Michael Rubinelli is the Senior Vice President of Game Development at Genius Products LLC. As the Senior VP, Rubinelli oversees the production of Scratch: The Ultimate DJ and is actively collaborating with top music executives from major and independent record labels to secure the most popular artists for the game. As the first rhythm/music game for fans of hip-hop and R&B, Rubinelli is dedicated to creating an unparalleled urban music experience for gamers.

A 17-year videogame industry veteran, Rubinelli started his career in 1991 with Electronic Arts, as a producer of EA's acclaimed sports franchises. His primary focus was overseeing the production of John Madden Football. In 1994, Rubinelli was honored as "Top Producer of the Year" for his work on John Madden Football, Bill Walsh College Football and MLBPA Baseball.

In 1996, Rubinelli joined Williams Entertainment as their first-ever Vice President of Product Development. While building what later became Midway Home Entertainment, he was responsible for delivering multiple versions of the Mortal Kombat franchise, in addition to Cruisin' USA, NBA Hangtime and NFL Blitz.

Rubinelli was then hired by THQ Incorporated as the Vice President of Product Development, in an effort to raise the company's revenue numbers as well as THQ's profile within the development community. During his tenure, the company enjoyed a 250 percent growth in revenue and a 275 percent growth in net operating income.
Ken Rutkowski, President/Host
KenRadio


Ken Rutkowski is one of most broadly-informed and connected people in the media, entertainment and technology (MET) market. A true industry insider, Ken’s relationships span senior managers of leading technology companies to studio executives; from small software companies innovating the next generation of MET products/services to IT outsourcers and consultants.

Part pundit, part matchmaker, part strategist – Ken helps start-ups to multi-national corporations understand the trends shaping their industries and connect with the people that matter.

As pundit, Ken’s daily Internet and radio talk show, World Tech Round-Up, is a must-listen-to source of inside information for over 186,000 Internet listeners in over 40 countries – regularly scooping the major media and giving perspective to emerging trends, developments and industry maneuvers. His Daily Tech Clicks newsletter and IQ Report are distributed 5 days/week to the technology, entertainment and business elite.

As matchmaker, Ken opens doors for clients across the media, entertainment and digital technology landscape. In 2000, he founded METal, a networking group of 100+ MET industry influencers that meet for breakfast and information sharing each Saturday in Los Angeles. Additionally, he co-hosts MET Salon, one of Los Angeles’ premier invitation-only networking events.

As strategist, Ken helps clients utilize emerging technology developments to create new business models, identify revenue opportunities and out-maneuver competitors. Combining his deep understanding of MET convergence with an insider’s perspective of the problems facing the industry today, Ken crafts breakthrough strategies that leverage innovations in the digital economy. On an international level, Ken works with countries such as Finland, Australia and Holland – helping them fortify their technology outreach story and strategy.

In his public role, Ken is a founding member of the Streaming Media Executive Committee and is on the board of several media, entertainment and technology companies. He is a much-sought-after speaker/moderator at conferences around the world. He regularly appears as a guest correspondent for Fox 11 KTTV and Fox’s Good Day LA – talking about everything from new tech gadgets to important websites.
David Roberts, CEO
PopCap Games


Founded in 2000 by John Vechey, Brian Fiete and Jason Kapalka, PopCap Games is well-known for Bejeweled, one of the most popular and lucrative casual games franchises out there, with more then 350 million copies downloaded and over 25 million units sold across all platforms. Since its launch, Popcap has grown to a sizable business with a worldwide staff of over 200 people and many popular games under its umbrella. Because of the almost instant success of Bejeweled, PopCap has been able to grow to its current size without taking any external funding, which is a rather unique accomplishment in this day and age. Dave joined PopCap Games in 2005 as the company's chairman and chief executive officer, overseeing all aspects of the company's operations and guiding PopCap through the adolescent stage to corporate maturity. In this exclusive keynote, we will hear from one of the true leaders of the casual games revolution speak about how he sees the lines blurring between casual gamers and hardcore gamers as well as the challenges and opportunities involved in developing games for the iPhone, and much more.
Scott Scherer, VP Product Management
Hands-on Mobilee


As Vice President of Product Management, Mr. Scherer oversees the development of Hands-On Mobile's games and applications, managing a global team of professionals responsible for the design, product management and brand management. Recent titles include: Guitar Hero III Mobile, The Incredible Hulk, Iron Man, Astrology Zone Premier, NBA 2 Go, and NASCAR Sprint Cup Mobile. Mr. Scherer has been with Hands-On Mobile for more than 2 years.

Prior to Hands-On Mobile, Mr. Scherer has worked in the telecommunications industry at Covad Communications and Excite@Home in various Product Management roles.

He holds is BA in International Relations from the University of Redlands and a MBA from USC.
Ned Sherman, CEO & Publisher, Digital Media Wire
Founder & Chair,
LA Games Conference

As CEO, Publisher and Executive Editor of Digital Media Wire, Inc., Ned Sherman works at the center of the rapidly growing digital media industry, where he brokers relationships and keeps a tab on the most important developments shaping the industry. According to the Wall Street Journal, “Publisher Ned Sherman is more than the average pundit: He is an attorney and has an inside grasp of what is happening.”

Ned has established Digital Media Wire as a leading digital age media company that owns and produces nine annual conferences and provides daily news, information and community to tens of thousands of executives and professionals at entertainment, media and technology companies throughout the world. The advertising, sponsorship, client, partner and subscriber relationships that Ned has brokered make Digital Media Wire one of the best known media and entertainment industry brands to emerge in the digital age.

Ned is responsible for establishing DMW's partnerships with NYU's Stern School of Business, the Consumer Electronics Association and numerous other industry publishers, associations and businesses. Future of Television Forum, which he co-chairs, with NYU's Professor Al Lieberman, is widely considered to be the most prestigious event of its kind, bringing together industry leaders from around the globe twice annually in Los Angeles and New York to network, do deals and discuss the industry's future. He also co-chairs and hosts Digital Music Forum, the industry standard among digital music industry events.

In 2004, Ned created the Billboard Digital Entertainment Conference & Awards, which was acquired from DMW by VNU (now Nielsen) in 2005. Ned continued to be active in the Awards, which he co-chaired with Billboard and Hollywood Reporter President and Publisher John Kilcullen. In 2006, Ned was instrumental in securing an investment from the Consumer Electronics Association, now a partner on two DMW events, Digital Music Forum East and Future of Television Forum. In 2007, Ned established a partnership with Canada's leading media and entertainment event, Canadian Music Week, and chaired, produced and hosted the successful Millennials Canada Youth Marketing event in Toronto.

As Publisher and Executive Editor of DMW since 2000, Ned overseas all content for the site and newsletter, writes a weekly column Digital Media Week in Review and has published two books, Millennials & The Digital Entertainment Age: A Sourcebook for Consumer Marketers and The Digital Entertainment & Media Directory. From 2003 to 2004, he was Editor-in-Chief of Digital Media Law Report.

Before co-founding Digital Media Wire, Ned spent seven years as a corporate and entertainment attorney practicing at several of the leading law firms in the world. Ned is a graduate of Brown University (AB, with honors, 1990) and the University of Texas School of Law (JD, 1994) where he was Chief Articles & Notes Editor of the Texas International Law Journal.

Greg Short, Executive Chairman
EEDAR

With over ten years experience in developing community integrated data services for some of the largest massively multiplayer games available, Greg Short is one of the world’s leading experts in maximizing the acquisition, retention and monetization of gaming communities.

As Executive Chairman and Co-Founder of Electronic Entertainment Design and Research (EEDAR), Greg provides experiential guidance to the executive team for overall business management and product development of their world leading analytic services for the videogame industry.

Prior to working with EEDAR, Greg served as Director of Product Management for Sony Online Entertainment and was the driving force behind SOE's industry leading data driven web sites and Station Players services.

Australian-born, now based in Southern California, Greg is a graduate in law from the University of Queensland and is an avid wine collector.
Anu Shukla, Founder and CEO
Offerpal Media

Anu Shukla is a serial entrepreneur. Prior to founding Offerpal Media, she was the founder and CEO of Mybuys Inc. where she currently serves on the Board of Directors. Mybuys is a venture-backed company in the eCommerce personalization market. Prior to Mybuys, Anu pioneered the category of Internet Marketing Automation as founder and CEO of Rubric, Inc. Rubric was acquired in 2000 for $366 million.

Prior to Rubric, Anu has held a variety of executive roles including the VP of Marketing and Product Strategy at Versata (VATA), and Vice President of Worldwide Marketing and Product Management at Compuware/Uniface Corporation (CPWR).

Anu has served on the Board of Directors of the International Museum of Women (imow.org) and the Advisory Board for the Leavey School of Business, Santa Clara University. She was named to the Computer Industry "Dream Team" by Business 2.0 magazine in 2004, awarded the YSU Distinguished Alumni award in 2005, and the Entrepreneur of the Year by the Washington D.C. based Dialogue on Diversity organization in 2005. In 2007 Anu was awarded an Honorary Doctorate degree from Youngstown State University in recognition of her business achievements.
Jon Snoddy, Co-Founder, Chief Technology Officer
Big Stage Entertainment


Jon Snoddy is co-founder and chief technology officer. He brings 25 years of experience in the entertainment and technology industries, including executive roles with GameWorks, Timeplay Entertainment, Disney, Lucasfilm and MyTelescope.com.

Key accomplishments include design and concept development of the Indiana Jones theme park attraction ride system and founding the Disney Virtual Reality studio, an integrated design studio that leveraged the engineering talent of Disney’s R&D group and the artistic talent of Feature Animation, to create new interactive experiences. The group advanced the state-of-the-art of digital animation, simi-autonomous characters, interactive storytelling and realtime rendering. While there, Jon produced the award winning Aladdin VR Magic Carpet Ride. The group continues to produce successful MMORPG titles. At Lucasfilm, he helped launch he THX theater program.

Jon was recruited from Disney by Jeffrey Katzenberg and Hayamo Nakayama to launch GameWorks, with Universal Studios, Sega and DreamWorks. He led the games, architecture and engineering groups, reporting directly to Steven Spielberg. The company built a successful chain of cutting-edge entertainment centers throughout the United States and Japan featuring attractions that combined thrill rides and video games.

With backing from Spielberg and others, he co-founded MyTelescope.com, an Internet astronomy company featuring internet remote controllable telescopes. The company’s proprietary technology delivers NASA accuracy at a mass market cost.

Before Big Stage Jon developed the world’s first massively multiplayer video game platform for movie theaters. The platform, in operation in the US and UK markets features 250 wireless handheld touch screen input devices and HD picture and sound.

All told, Jon has five issued patents and 12 pending in interactive systems, business processes, astronomy and video game systems.

Jon holds a Bachelor’s degree in Journalism from the University of South Carolina and a Bachelor of Science in Electronics Engineering degree from Piedmont Technical College.
Matt Story, Director, Play, a division of
Denuo


With expertise and perspective from both the client and the agency side, Matt Story brings to bear dual strength in the areas of interactive and videogame advertising, as well as how they can transcend and evolve a client brand.As director, Story oversees the West Coast operation of Play, the premiere gaming division of Publicis Groupe’s Denuo, where he maintains key publishing and gaming industry contacts for the agency. He and his dedicated team develop unique gaming integration programs on behalf of General Motors (GM), Procter & Gamble (P&G) and Miller, just to name a few. In March 2007, he played an integral role in the 2007 Pontiac Virtual NCAA® Final 4® tournament, powered by videogame College Hoops 2K7. Play concepted and activated this holistic, cross-platform program to reach college basketball fans and provide them with a realistic look at the excitement of men’s college basketball.Prior to joining Play, Story was Interactive Marketing Manager across the antiperspirants/deodorants category for P&G, where he worked for four years across a variety of disciplines and roles in the same product category. During his tenure, Story managed the creation of the first P&G blog, which supported the launch of Secret Sparkle Body Spray. He also led innovative development with the Old Spice brand’s in-game integrations in multiple key videogame titles. Story graduated from Washington University in 2002, where he received two B.S. degrees in Computer Science and Computer Engineering.
Tommy Tallarico, CEO/Executive Producer/Host
Video Games Live


Tommy Tallarico is a veritable video game industry icon. As one of the most successful video game composers in history, he has helped revolutionize the gaming world, creating unique audio landscapes that enhance the video gaming experience. He is considered the person most instrumental in changing the game industry from bleeps & bloops to real music now appreciated worldwide by millions of fans. As a well-recognized on-air television personality, live performer and composer, Tommy brings his in-depth knowledge, years of experience, and love of cutting edge multimedia and video games to the masses. Tommy has worked in the gaming industry as a designer, product manager, producer, writer, games tester and heads of both music and video departments.
Ethan Titelman, VP Media & Ent. Group
Penn, Schoen & Berland (PSB)

Ethan Titelman is a Vice President of Media and Entertainment Research of Penn, Schoen & Berland Associates, Washington, D.C.

Ethan has extensive experience directing competitive positioning, advertising, branding strategy, cover testing and message polling for PSB’s media and entertainment clients. Since 2001, he has overseen nearly 500 media and entertainment research projects for such clients as Walt Disney Studios, Sony Pictures, Paramount Pictures, Universal Pictures, Warner Home Video, Blu-ray Disc Association, Electronic Arts, Condé Nast Publications, and Time Inc.

Ethan has provided strategic consulting for the marketing campaigns of over 60 major motion pictures, on everything from the greenlighting process to developing films’ competitive positioning, advertising campaigns (including posters, trailers, TV ads, and Internet ads), and release schedules.  Through this work, Penn, Schoen & Berland Associates has created a box office forecasting model that can predict opening weekend box office months before release.

Ethan graduated magna cum laude from the University of Pennsylvania where he majored in International Relations and Political Science.
Mike Vorhaus, President
Magid Advisors


Mike Vorhaus is the managing director who founded the Magid Internet and New Media research and consultation practice in 1995, beginning with projects for AOL and Excite. Mike has participated in hundreds of studies for our clients and personally consults a number of leading Internet and gaming companies. Mike has been involved in strategic and tactical consulting, including the launch of new services and programming, as well as development and implementation of online and offline marketing programs. Mike has also been extensively involved in video and PC gaming strategies for a number of major gaming companies, as well as the development of game concepts. Mike has also consulted on a number of film projects such as You've Got Mail and The Matrix. He holds a B.S. in psychology and sociology from Wesleyan University and has worked as a fundraiser and transfer of technology officer at the California Institute of Technology and the University of California. Mike also worked for the U.S. House of Representatives, The U.S. Senate, and for two administrations in the White House.
Nick Williams, Director, Media & Entertainment Insights
OTX Research


Nick Williams joined OTX in 2008 to lead the development and launch of OTX GamePlan, an innovative tracking product that combines behavioral and attitudinal metrics with a comprehensive suite of integrated data sources to forecast the lifecycle of a videogame. Prior to this, Nick was a founding member and lead analyst for IGN Entertainment's business intelligence tool, GamerMetrics. Nick’s insights – from extensive monitoring, analyzing, and reporting the evolving trends of the videogame business – have helped industry professionals compete and grow their businesses. He has authored over 30 research reports on the video game industry with his analysis featured in AdAge, Forbes, USA Today, and on MSNBC. But hardly all work and no play, Nick is an avid and formidable gamer himself.
Ron Williams, CEO
Zeev Exchange


Programming his first video game in 1979, Ron brings more than 15 years of Internet services management and 28 years of software development to Zeev Exchange, operators of the Zeevex virtual currency platform.

Ron was previously COO of CDC Games USA, joining in 2007, after leading the implementation of CompuCredit's award-winning Internet-based loan system, focused on the unbanked consumer. Prior to CompuCredit, Ron spent more than five years at EarthLink, one of the largest Internet service providers. Before joining EarthLink, Ron supported the launch of several Internet-based start-ups.
Kuk Yi, Managing Directorr
Best Buy Capital


Kuk is the founding Managing Director of Best Buy Capital, the investment team for Best Buy, the leading global consumer technology retailer. Best Buy Capital is responsible for managing all minority investments for Best Buy, serving as a new avenue of growth and opportunity for the enterprise by providing a market-based approach to create a portfolio of options that are consistent with the vision of Best Buy.

Kuk is responsible for all activities of Best Buy Capital including deal-sourcing, due diligence, negotiations, structuring, approval of investments, and portfolio management. In addition, he plays a role in staying engaged with Best Buy’s enterprise, understanding business strategies, objectives and organization context to make better investment decisions for Best Buy Capital while maintaining strong personal and professional relationships across the enterprise, to actively leverage internal networks and resources to optimize investments.

Prior to starting Best Buy Capital, Kuk was a founding member of the corporate development team at Best Buy, most recently serving as a Senior Director of the group. He was formerly a senior investment manager at Samsung based in Seoul, Korea, as well as a Senior Associate at ABN AMRO Capital.
Bill Young, Director, Global Media Sales
Electronic Arts


Bill Young moved from Stillwater, Oklahoma to San Francisco, California in 1996 with aspirations of musical stardom. Aside from the unnatural obsession with disco cover bands in the city at that time, there was this thing called the “dot com.” The latter made finding a decent rental impossible, but it also meant that digital media companies were courting southern rubes like Bill as soon as they stepped off the bus.

At Shockwave.com, Bill worked with casual game developers to develop branded content (including some of the very first in-game advertisements). The next post was at Ziff Davis Media, where Bill was one of four original creators of 1UP.com – a social networking site for gamers. It was during a presentation at the 2004 Ziff Davis Games Summit by Michael Dowling (then of Nielsen Research, now CEO of Interpret) about “dynamic in-game advertising” though, that Bill saw the light.

He then hunted down Massive Incorporated until they gave up and hired him. Starting pre-launch on the ad sales side, but soon moving over to business development, Bill was exposed to the advertising-related business concerns of dozens of game developers and publishers, including Electronic Arts. After Microsoft acquired Massive Incorporated, Bill joined EA, where he now leads a sales team focused on creating in-and-around game programs for the world’s largest brands.

Bill still dreams of rock god status…but now it’s nearly entirely relegated to the game, “Rock Band.” He holds a B.A. in Advertising, with a minor in Japanese and Asian Studies. Bill lives in San Francisco with his wife Kristen and their son, Oscar.

Electronic Arts is the world’s largest publisher of ad-viable video games on all platforms. This includes EA Sports titles like Tiger Woods PGA Tour Golf, Madden Football, NBA Live, as well as triple-A blockbusters like The Sims, Need For Speed, and Skate…among many others.
Dan Yue, Co-founder and CEO
Playdom


Dan Yue is co-founder and CEO of Playdom, a leading social gaming company—and the largest game developer on MySpace. In the same ilk as many of the Valley’s leading entrepreneurs, Dan is an interesting character. Prior to founding Playdom, Dan was employee #1 at Adify, an ad network platform acquired by Cox Enterprises in 2008; founded several wildly unsuccessful technology start-ups; and served as technical consultant to Wynn Design and Development. With a degree in physics from Swarthmore University, Dan uses data-driven insights to understand what players want and deliver it. A lifelong gamer, Dan has played thousands of hours of Final Fantasy 7 and Baldur’s Gate 2, and spent 34 long days as a semi-professional Blackjack player. Dan’s commitment to the player experience runs so deep that he wakes up several times a night to check the performance of Playdom’s games.
David Zemke, Director of Marketing
Glu Mobile


David Zemke joined Glu in 2005 and has been responsible for several of the company’s biggest mobile hits including The Dark Knight, MONOPOLY and Transformers. He has over 12 years of marketing experience in the interactive entertainment industry, working for Glu Mobile, Electronic Arts, LucasArts Entertainment and Konami Digital Entertainment. Mr. Zemke has created marketing campaigns and launched titles on multiple platforms for high-profile entertainment brands including Star Wars, the X-Games and several major movies.

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